Attentive™ CSD, A solution for Microsoft Dynamics CRM

Attentive™ CSD (Customer Satisfaction for Dynamics)
Organizations are constantly increasing their CRM budgets, in order to obtain as much information as possible about their customers. However, as a recent Gartner study shows, the current generation CRM systems have inherent limitations. They provide detailed customer information, but no customer perception. A CRM report can tell managers whatever the customer has done, but nothing regarding what he or she actually think about the enterprise. The bottom line is that CRM alone promotes neither organizational attentivity nor customer-centricity. Ransys, listed by Gartner as a world leading EFM solution provider due to its Attentive™ Suite of feedback management solutions, has developed Attentive™ CSD. This innovative solution for Microsoft Dynamics CRM empowers Microsoft Dynamics CRM with ongoing customer feedback, providing it with the customer-centric dimension it has so far lacked. With Attentive™ CSD, organizations can hear the customer´s voice first hand, and listen to what he or she is telling them regarding their needs and wishes pertaining to the organization, and how they feel about it and the service and customer experience it provides them. Due to the fact that not every organization is privileged to have an integral EFM system of its own, and since most organizations had already understood the magnitude of a CRM system containing all the customers´ details and interactions between the organization and the customers, an enhancement such as Attentive CSD will deliver the ability to utilize the information to a higher degree of use, by receiving feedback from the customer and from it gaining better understanding of him. Combining smart EFM solution – focused, effective, transparent and easy-to-use – such as Attentive™ CSD, will greatly improve the organization´s ability to know who stands in front of it, demonstrate itself as it appears in the customer perceptions it, and help it to improve itself. Attentive™ CSD enables your Dynamics CRM become customer attentive and focused as it integrates customers´ opinions and perceptions regarding the company´s products and the quality of the service and experience it is providing with the regular CRM data via a seamless, transparent enhancement tool.